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~person:"Hoffmann, Stefan"
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Hoffmann, Stefan
Ringle, Christian M.
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Dresdner Beiträge zur Betriebswirtschaftslehre
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Journal of marketing theory and practice
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Development and validation of a cross-nationally stable scale of consumer animosity
Hoffmann, Stefan
;
Mai, Robert
;
Smirnova, Maria
- In:
Journal of marketing theory and practice
19
(
2011
)
2
,
pp. 235-251
Persistent link: https://www.econbiz.de/10008989384
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2
Humor und Kultur : eine empirische Untersuchung
Schwarz, Uta
;
Hoffmann, Stefan
-
2008
Persistent link: https://www.econbiz.de/10003787470
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