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person:"Galera Casquet, Clementina"
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Partial least squares
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Partielle kleinste Quadrate
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Business-NPO partnerships
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Cause-Related Marketing
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Cause-related marketing
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Consumer behaviour
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Erfolgsfaktor
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Galera Casquet, Clementina
Ringle, Christian M.
80
Sarstedt, Marko
61
Hair, Joseph F.
33
Henseler, Jörg
18
Roldán, José L.
11
Leal-Rodríguez, Antonio L.
10
Nitzl, Christian
10
Becker, Jan-Michael
9
Huber, Frank
9
Albort-Morant, Gema
8
Hult, G. Tomas M.
8
Richter, Nicole Franziska
8
Rigdon, Edward E.
8
Chin, Wynne W.
7
Gudergan, Siegfried
7
Gudergan, Siegfried P.
7
Assaker, Guy
6
Esposito Vinzi, Vincenzo
6
Rönkkö, Mikko
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Schlittgen, Rainer
6
Avkiran, Necmi K.
5
Bruhn, Manfred
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Calvo-Mora, Arturo
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Dibbern, Jens
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Evermann, Joerg
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Gerpott, Torsten J.
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Hallak, Rob
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Hauff, Sven
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Hazen, Benjamin T.
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Kim, Hyeongwoo
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Leal-Millan, Antonio
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Lee, Nick
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Liengaard, Benjamin Dybro
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Mayer-Vorfelder, Matthias
5
Thurasamy Ramayah
5
Aguirre-Urreta, Miguel I.
4
Antonakis, John
4
Bork, Lasse
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Cassia, Fabio
4
Castro, Ignacio
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European management journal
1
International journal of nonprofit and voluntary sector marketing
1
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ECONIS (ZBW)
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Cross-sector social partnership success : a process perspective on the role of relational factors
Barroso-Méndez, María Jesús
;
Galera Casquet, Clementina
- In:
European management journal
34
(
2016
)
6
,
pp. 674-685
Persistent link: https://www.econbiz.de/10011625093
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2
Understanding factors influencing consumer attitudes toward cause-related marketing
Galan Ladero, M. Mercedes
;
Galera Casquet, Clementina
; …
- In:
International journal of nonprofit and voluntary sector …
20
(
2015
)
1
,
pp. 52-70
Persistent link: https://www.econbiz.de/10011492964
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