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subject:"Werbewirkung"
~type_genre:"Bibliography included"
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Search: subject_exact:"Personalisierte Werbung"
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Werbewirkung
Direct marketing
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Theorie
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Germany
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1990-2001
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German
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Lasogga, Frank
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Europäische Hochschulschriften / 5
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ECONIS (ZBW)
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Emotionale Anzeigen- und Direktwerbung im Investitionsgüterbereich : eine exploratorische Studie zu den Einsatzmöglichkeiten von Erlebniswerten in der Investitionsgüterwerbung
Lasogga, Frank
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1998
Persistent link: https://www.econbiz.de/10000989327
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Emotionale Anzeigen- und Direktwerbung im Investitionsgüterbereich : eine exploratorische Studie zu den Einsatzmöglichkeiten von Erlebniswerten in der Investitionsgüterwerbung
Lasogga, Frank
-
1998
Persistent link: https://www.econbiz.de/10012699304
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