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~subject:"Marketing management"
~person:"Amirkhanpour, Monaliz"
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Amirkhanpour, Monaliz
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Innovative business practices : prevailing a turbulent era
1
International journal of technology marketing : IJTMkt
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Mobile marketing : a contemporary strategic perspective
Amirkhanpour, Monaliz
;
Vrontis, Demetris
;
Thrassou, Alkis
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
3
,
pp. 252-269
Persistent link: https://www.econbiz.de/10010490512
Saved in:
2
Mobile marketing : a new direct marketing promotional channel
Amirkhanpour, Monaliz
;
Vrontis, Demetris
- In:
Innovative business practices : prevailing a turbulent era
,
(pp. 342-370)
.
2013
Persistent link: https://www.econbiz.de/10011563784
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