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subject:"Consumer goods marketing"
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Search: subject_exact:"Photoindustrie"
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Consumer goods marketing
Fotoindustrie
78
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Berghoff, Hartmut
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Kolbow, Berti
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Journal of historical research in marketing
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Zeitschrift für Unternehmensgeschichte
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ECONIS (ZBW)
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Flourishing in a dictatorship : Agfa's marketing and the Nazi regime
Berghoff, Hartmut
;
Kolbow, Berti
- In:
Journal of historical research in marketing
5
(
2013
)
1
,
pp. 71-96
Persistent link: https://www.econbiz.de/10009758520
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2
Konsumgütermarketing im Rüstungsboom : Wachstumsstrategien der IG-Farben-Sparte Agfa, 1933 bis 1945
Berghoff, Hartmut
;
Kolbow, Berti
- In:
Zeitschrift für Unternehmensgeschichte
55
(
2010
)
2
,
pp. 129-160
Persistent link: https://www.econbiz.de/10008663322
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