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~isPartOf:"Psychology & marketing"
~subject:"Advertising"
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Targeting consumers who care about future generations
Lacroix, Caroline
;
Jolibert, Alain
- In:
Psychology & marketing
32
(
2015
)
8
,
pp. 783-794
Persistent link: https://www.econbiz.de/10011307829
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Beliefs of and attitudes toward political advertising : an exploratory investigation
Jin, Hyun Seung
;
An, Soontae
;
Simon, Todd F.
- In:
Psychology & marketing
26
(
2009
)
6
,
pp. 551-568
Persistent link: https://www.econbiz.de/10003858283
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