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person:"Scott Morton, Fiona"
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Kundengewinnung und Kundenbindung bei Presseabonnements : aktuelle Methoden und praktische Erfahrungen
Breyer-Mayländer, Thomas
;
Keil, Matthias
;
Hofmann, Markus
-
2019
Persistent link: https://www.econbiz.de/10012021906
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2
Behavioral decision-making : an application of the setting of magazine subscription prices
Scott Morton, Fiona
;
Oster, Sharon M.
-
2003
Persistent link: https://www.econbiz.de/10001832603
Saved in:
3
Behavioral biases meet the market : the case of magazine subscription prices
Oster, Sharon M.
(
contributor
); …
- In:
Advances in economic analysis & policy
5
(
2005
)
1
Persistent link: https://www.econbiz.de/10002613317
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