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person:"Gospodinov, Nikolaj"
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Hedonic or utilitarian premiums : does it matter?
Palazon, Mariola
;
Delgado-Ballester, Elena
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1256-1275
Persistent link: https://www.econbiz.de/10009787179
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Unit roots, cointegration, and pretesting in VAR models
Gospodinov, Nikolaj
;
Herrera, Ana María
;
Pesavento, Elena
- In:
VAR models in macroeconomics - new developments and …
,
(pp. 81-115)
.
2013
Persistent link: https://www.econbiz.de/10010252338
Saved in:
3
Effectiveness of price discounts and premium promotions
Palazon, Mariola
;
Delgado-Ballester, Elena
- In:
Psychology & marketing
26
(
2009
)
12
,
pp. 1108-1129
Persistent link: https://www.econbiz.de/10003917061
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