//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Article in journal"
~isPartOf:"The international journal of human resource management"
~isPartOf:"Journal of marketing research : JMR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Price discount"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Low-cost strategy
14
Niedrigpreisstrategie
14
Airline
6
Fluggesellschaft
6
Consumer behaviour
4
Human Resource Management
4
Konsumentenverhalten
4
Personalmanagement
4
Beschäftigungssystem
3
Employment system
3
Preismanagement
3
Pricing strategy
3
Sales promotion
3
Verkaufsförderung
3
Arbeitsbeziehungen
2
Einzelhandelspreis
2
Employment relations
2
Market research
2
Marktforschung
2
Rabatt
2
Rebate
2
Retail price
2
price promotions
2
pricing
2
Airtran Airways <Orlando, Fla.>
1
Aviation employees
1
British Airways
1
Bundling strategy
1
Business model
1
Charity
1
Comparative capitalism perspective
1
Confectionery
1
Dauerhafte Konsumgüter
1
Decision under uncertainty
1
Deutschland
1
Discounter
1
Discounters
1
Discounting
1
Diskontierung
1
Durable goods
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
13
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
14
Case study
3
Fallstudie
3
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
14
Author
All
Gittell, Jody Hoffer
2
Bamber, Greg
1
Banerjee, Somak
1
Barone, Michael J.
1
Barry, Michael P.
1
Biswas, Abhijit
1
Chen, Yuxin
1
Cheng, Andong
1
Chiang, Jeongwen
1
Cryder, Cynthia
1
Dhar, Ravi
1
Droege, Scott
1
Ellickson, Paul B.
1
Grewal, Dhruv
1
Gu, Zheyin
1
Guha, Abhijit
1
Harvey, Geraint
1
Johnson, Nancy B.
1
Khan, Uzma
1
Mela, Carl F.
1
Mishra, Arul
1
Mishra, Himanshu
1
Misra, Sanjog
1
Nair, Harikesh
1
Nienhueser, Werner
1
Nordfält, Jens
1
Poon, Teresa Shuk-ching
1
Turnbull, Peter J.
1
Verma, Swati
1
Waring, Peter
1
Winterich, Karen Page
1
Yang, Sha
1
Yao, Song
1
more ...
less ...
Published in...
All
The international journal of human resource management
Journal of marketing research : JMR
Journal of air transport management
145
Transportation research / E : an international journal
21
Tourism management : research, policies, practice
17
Journal of retailing and consumer services
14
Journal of business research : JBR
13
Journal of retailing
13
Tourism economics : the business and finance of tourism and recreation
11
Journal of revenue and pricing management
9
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
European journal of operational research : EJOR
6
Journal of marketing
6
Journal of travel and tourism marketing
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
6
Quantitative marketing and economics : QME
6
Review of industrial organization : RIO
6
International journal of industrial organization
5
Marketing letters : a journal of research in marketing
5
Psychology & marketing
5
Harvard business review : HBR
4
Journal of consumer behaviour : an international research review
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Research in transportation economics
4
Economics of transportation : the official journal of the International Transportation Economics Association
3
European research studies
3
Harvard-Business-Manager : das Wissen der Besten
3
International journal of hospitality management
3
International journal of production economics
3
International journal of revenue management : IJRM
3
Journal of business strategy
3
Journal of the Academy of Marketing Science
3
Journal of transport economics & policy : JTEP
3
Journal of transport economics and policy
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Modern economy
3
Omega : the international journal of management science
3
Regional studies : official journal of the Regional Studies Association
3
Scientific Annals of Economics and Business
3
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
14
of
14
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Reframing the discount as a comparison against the sale price : does it make the discount more attractive?
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
;
Verma, Swati
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 339-351
Persistent link: https://www.econbiz.de/10011878689
Saved in:
2
Double mental discounting : when a single price promotion feels twice as nice
Cheng, Andong
;
Cryder, Cynthia
- In:
Journal of marketing research : JMR
55
(
2018
)
2
,
pp. 226-238
Persistent link: https://www.econbiz.de/10011845001
Saved in:
3
Determining consumers' discount rates with field studies
Yao, Song
;
Mela, Carl F.
;
Chiang, Jeongwen
;
Chen, Yuxin
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 822-841
Persistent link: https://www.econbiz.de/10009688799
Saved in:
4
Repositioning dynamics and pricing strategy
Ellickson, Paul B.
;
Misra, Sanjog
;
Nair, Harikesh
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 750-772
Persistent link: https://www.econbiz.de/10009688824
Saved in:
5
The influence of price discount versus bonus pack on the preference for virtue and vice foods
Mishra, Arul
;
Mishra, Himanshu
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 196-206
Persistent link: https://www.econbiz.de/10008858623
Saved in:
6
Warm glow or cold, hard cash? : social identify effects on consumer choice for donation versus discount promotions
Winterich, Karen Page
;
Barone, Michael J.
- In:
Journal of marketing research : JMR
48
(
2011
)
5
,
pp. 855-868
Persistent link: https://www.econbiz.de/10009348948
Saved in:
7
Quantity-discount-dependent consumer preferences and competitive nonlinear pricing
Gu, Zheyin
;
Yang, Sha
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1100-1113
Persistent link: https://www.econbiz.de/10008796518
Saved in:
8
Price-framing effects on the purchase of hedonic and utilitarian bundles
Khan, Uzma
;
Dhar, Ravi
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1090-1099
Persistent link: https://www.econbiz.de/10008796523
Saved in:
9
Special issue: HRM in the airline industry
Gittell, Jody Hoffer
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003971855
Saved in:
10
High- and low-road strategies for competing on costs and their implications for employment relations: international studies in the airline industry
Gittell, Jody Hoffer
;
Bamber, Greg
- In:
The international journal of human resource management
21
(
2010
)
1/3
,
pp. 165-179
Persistent link: https://www.econbiz.de/10003971859
Saved in:
11
The lowest of low-cost carriers: the case of AirAsia
Poon, Teresa Shuk-ching
;
Waring, Peter
- In:
The international journal of human resource management
21
(
2010
)
1/3
,
pp. 197-213
Persistent link: https://www.econbiz.de/10003971864
Saved in:
12
Coordinated market economy/liberal employment relations: low cost competition in the German aviation industry
Barry, Michael P.
;
Nienhueser, Werner
- In:
The international journal of human resource management
21
(
2010
)
1/3
,
pp. 214-229
Persistent link: https://www.econbiz.de/10003971865
Saved in:
13
On the go: walking the high road at a low cost airline
Harvey, Geraint
;
Turnbull, Peter J.
- In:
The international journal of human resource management
21
(
2010
)
1/3
,
pp. 230-241
Persistent link: https://www.econbiz.de/10003971868
Saved in:
14
Limitations of low-end disruptive innovation strategies
Droege, Scott
;
Johnson, Nancy B.
- In:
The international journal of human resource management
21
(
2010
)
1/3
,
pp. 242-259
Persistent link: https://www.econbiz.de/10003971881
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->