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subject:"Network economics"
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Network economics
Druckerzeugnis
43
Printed product
43
Print media
30
print media
17
Press publisher
12
Presseverlag
12
Advertising
10
Deutschland
9
Internet
8
Print advertising
8
Advertising effects
7
Consumer behaviour
7
Germany
7
Printwerbung
7
Werbewirkung
7
Newspaper
6
Print Media
6
Zeitung
6
Konsumentenverhalten
5
Marketing
5
Communication media
4
Digital media
4
Digitale Medien
4
France
4
India
4
Internet marketing
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Kommunikationsmedien
4
Media industries
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Media market
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Medienmarkt
4
Mediensektor
4
Online-Marketing
4
USA
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United States
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Werbung
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advertising
4
Advertising effectiveness
3
Branchenentwicklung
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Communication
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Gabszewicz, Jean Jaskold
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Laussel, Didier
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Sonnac, Nathalie
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ECONIS (ZBW)
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Does advertising lower the price of newspapers to consumers? : A theoretical appraisal
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
- In:
Economics letters
87
(
2005
)
1
,
pp. 127-134
Persistent link: https://www.econbiz.de/10002689293
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2
Does advertising lower the price of newspapers to consumers? : A theoretical appraisal
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
-
2004
Persistent link: https://www.econbiz.de/10002599006
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