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person:"Ahlert, Dieter"
~subject:"Pricing strategy"
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Pricing strategy
Bundling strategy
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Ahlert, Dieter
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
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Instrumente zur Quantifizierung des Kundennutzens als Basis für die Preisfindung bei hybriden Produkten
Ahlert, Dieter
;
Heußler, Tobias
;
Michaelis, Manuel
; …
- In:
Controlling : Zeitschrift für erfolgsorientierte …
20
(
2008
)
8/9
,
pp. 473-479
Persistent link: https://www.econbiz.de/10003746891
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