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~subject:"New product development"
~subject:"Consumer behaviour"
~isPartOf:"Manufacturing & service operations management : M & SOM"
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New product development
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Alptekinoğlu, Aydın
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Corbett, Charles J.
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Li, Kate J.
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Manufacturing & service operations management : M & SOM
The journal of product & brand management
6
International journal of product development : IJPD
5
Harvard business review : HBR
4
International journal of production research
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
IEEE transactions on engineering management : EM
3
International journal of product lifecycle management : IJPLM
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of business research : JBR
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Management science : journal of the Institute for Operations Research and the Management Sciences
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SpringerLink / Bücher
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Strategic management journal
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The journal of product innovation management : an international publication of the Product Development & Management Association
3
Zeszyty naukowe
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Advances in international management
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Arbeitsbericht des Instituts für Wirtschaftsinformatik und Neue Medien
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CentER dissertation series / Center for Economic Research, Tilburg University : CDS
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Der Markt : international journal of marketing
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Forschungsergebnisse der WU Wirtschaftsuniversität Wien
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Foundations of Management : the journal of Warsaw University of Technology
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Gabler Research
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Genuss-Standort Deutschland : Zukunftsstrategien für Lebensmittel
2
International journal of technology management : IJTM
2
Journal of economics & management strategy : JEMS
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Journal of engineering and technology management : JET-M
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Journal of marketing research : JMR
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Journal of retailing and consumer services
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Journal of the Academy of Marketing Science
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MSI reports : working paper series
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Marketing : ZFP ; journal of research and management
2
NBER reporter online
2
Office of Research working paper / University of Illinois at Urbana-Champaign, College of Commerce and Business Administration
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Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
2
Premier reference source
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Schriftenreihe Studien zum Konsumentenverhalten
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Schriftenreihe des IÖW
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Schriftenreihe zu Arbeitswissenschaft und Technologiemanagement
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AMA management report series
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Managing trade-in programs based on product characteristics and customer heterogeneity in business-to-business markets
Li, Kate J.
;
Fong, Duncan K. H.
;
Xu, Susan H.
- In:
Manufacturing & service operations management : M & SOM
13
(
2011
)
1
,
pp. 108-123
Persistent link: https://www.econbiz.de/10008905483
Saved in:
2
Mass customization vs. mass production: variety and price competition
Alptekinoğlu, Aydın
;
Corbett, Charles J.
- In:
Manufacturing & service operations management : M & SOM
10
(
2008
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10003733716
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