//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Evaluation"
~type_genre:"Gutachten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product-line extension"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Evaluation
Bewertung
1
Brand extension
1
Brand management
1
Bremen
1
City marketing
1
Culture
1
Die Deutsche Kammerphilharmonie Bremen
1
Imagewerbung
1
Kultur
1
Kultursponsoring
1
Markenführung
1
Markentransfer
1
Sponsoring
1
Sponsorship
1
Stadtmarketing
1
Öffentlicher Haushalt
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Gutachten
Article in journal
16
Aufsatz in Zeitschrift
16
Aufsatz im Buch
2
Book section
2
Reprint
2
Advisory report
1
more ...
less ...
Language
All
German
1
Author
All
Burmann, Christoph
1
Feddersen, Christian
1
Published in...
All
Markenmanagement
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Ökonomisierung von Imagewirkungen des Kultur-Sponsoring : dargestellt am Beispiel der Deutschen Kammerphilharmonie Bremen
Burmann, Christoph
;
Feddersen, Christian
-
2008
Persistent link: https://www.econbiz.de/10003634970
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->