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isPartOf:"Corporate Identity und Corporate Design : neues Kompendium"
~isPartOf:"European journal of marketing : EJM"
~subject:"Bundling strategy"
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Product order affects consumer preferences for variety bundles
Mittelman, Mauricio
;
Andrade, Eduardo B.
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 869-884
Persistent link: https://www.econbiz.de/10011708553
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