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~type_genre:"Aufsatz im Buch"
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Brand the Future : systematische Markenentwicklung im B2B
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Supply Management Research : aktuelle Forschungsergebnisse 2022
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Lieferantenanreize im Lebenszykluskostenmanagement in regulierten Beschaffungsumgebungen
Wehking, Sven
;
Glas, Andreas
;
Eßig, Michael
- In:
Supply Management Research : aktuelle …
,
(pp. 115-141)
.
2022
Persistent link: https://www.econbiz.de/10013429014
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Nichtzufällige Gedankenspiele
Gey, Thomas
- In:
Brand the Future : systematische Markenentwicklung im B2B
,
(pp. 69-80)
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2017
Persistent link: https://www.econbiz.de/10011565728
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