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Harvard-Business-Manager : das Wissen der Besten
Journal of retailing and consumer services
31
NBER working paper series
24
Tourism management : research, policies, practice
23
SpringerLink / Bücher
22
Journal of travel and tourism marketing
20
Working paper / National Bureau of Economic Research, Inc.
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Journal of strategic marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Discussion paper / Centre for Economic Policy Research
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Journal of business research : JBR
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Marketing intelligence & planning
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Journal of targeting, measurement and analysis for marketing
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Journal of vacation marketing : an international journal
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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European journal of operational research : EJOR
14
Journal of revenue and pricing management
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NBER Working Paper
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Gabler Edition Wissenschaft
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Tourism economics : the business and finance of tourism and recreation
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CESifo working papers
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European journal of marketing : EJM
11
International journal of contemporary hospitality management
11
International journal of hospitality management
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Segmentation in social marketing : process, methods and application
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The journal of consumer marketing
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Discussion papers / CEPR
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Europäische Hochschulschriften / 5
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Faculty & research / Insead : working paper series
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International journal of industrial organization
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International journal of retail & distribution management
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Journal of banking & finance
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of international financial markets, institutions & money
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Journal of marketing management : MM
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The international review of retail, distribution and consumer research
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Asia Pacific journal of marketing and logistics
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Discussion paper / Tinbergen Institute
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of financial economics
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1
Die Grenzen der Grössenvorteile
Hałaburda, Hanna
;
Oberholzer-Gee, Felix
- In:
Harvard-Business-Manager : das Wissen der Besten
36
(
2014
)
5
,
pp. 51-57
Persistent link: https://www.econbiz.de/10010344194
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2
Verluste mit der Dritten Welt
Kay, Ethan
;
Lewenstein, Woody
- In:
Harvard-Business-Manager : das Wissen der Besten
35
(
2013
)
5
,
pp. 8-11
Persistent link: https://www.econbiz.de/10009730695
Saved in:
3
"Die versteckten Perlen finden"
Lehmitz, Soenke
;
Leitl, Michael
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
9
,
pp. 48-53
Persistent link: https://www.econbiz.de/10009581516
Saved in:
4
Welche Kunden sind wichtiger?
Avery, Jill
;
Steenburgh, Thomas J.
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
11
,
pp. 72-76
Persistent link: https://www.econbiz.de/10009631570
Saved in:
5
Die Ärmsten der Armen als Kunden
Rangan, V. Kasturi
;
Chu, Michael
;
Petkoski, Djordjija
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
9
,
pp. 66-75
Persistent link: https://www.econbiz.de/10009259527
Saved in:
6
Was Produkte unverwechselbar macht
Homburg, Christian
;
Staritz, Matthias
;
Bingemer, Stephan
- In:
Harvard-Business-Manager : das Wissen der Besten
30
(
2008
)
12
,
pp. 34-42,55-59
Persistent link: https://www.econbiz.de/10003780488
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