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Erfolgreiche Markendifferenzierung : Strategie und Praxis professioneller Markenprofilierung
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
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ECONIS (ZBW)
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1
Seducing the subconscious : the psychology of emotional influence in advertising
Heath, Robert
-
2012
-
1. publ.
Persistent link: https://www.econbiz.de/10012056432
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2
Erfolgreiche Markendifferenzierung : Strategie und Praxis professioneller Markenprofilierung
Görg, Ulrich
(
ed.
)
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003868215
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3
Dove : Demokratisierung des Schönheitsideals als Differenzierungsinstrument
Fehling, Tina
- In:
Erfolgreiche Markendifferenzierung : Strategie und …
,
(pp. 352-370)
.
2010
Persistent link: https://www.econbiz.de/10003925034
Saved in:
4
Commercializing social interaction : the ethics of stealth marketing
Martin, Kelly D.
;
Smith, N. Craig
- In:
Journal of public policy & marketing : JPP & M ; an …
27
(
2008
)
1
,
pp. 45-56
Persistent link: https://www.econbiz.de/10003717280
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5
Bundling im Marketing : Potentiale - Strategien - Käuferverhalten
Priemer, Verena M.
-
2000
Persistent link: https://www.econbiz.de/10001401277
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