//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen"
~subject:"Werbeplanung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Public-Relations-Agentur"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Werbeplanung
Advertising industry
3
Werbewirtschaft
3
Marketing management
2
Marketingmanagement
2
Advertising planning
1
Business association
1
Deutschland
1
Germany
1
Wirtschaftsverband
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
German
1
Author
All
Käfer, Günter
1
Vieregge, Henning von
1
Published in...
All
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
A master class in brand planning : the timeless works of Stephen King
13
Journal of advertising research
5
Journal of advertising : official publication of the American Academy of Advertising
3
Brand Planning : starke Strategien für Marken und Kampagnen
2
Advertising in developing and emerging countries : the economic, political and social context
1
Beiträge zur betriebswirtschaftlichen Forschung
1
Die Stern-Bibliothek
1
Econ Business
1
Economies et sociétés ; 47,3/4
1
European journal of marketing : EJM
1
Handbuch Kommunikationsmanagement
1
Harvard Business School Research Paper Series # 15-093
1
Human relations
1
International journal of advertising : the quarterly review of marketing communications
1
Journal of marketing research : JMR
1
Journal of marketing theory and practice
1
Kohlhammer-Edition Marketing
1
Notes et études documentaires
1
Simon Business School working paper
1
SpringerLink / Bücher
1
The Sage handbook of advertising
1
The advertising handbook
1
The silver market phenomenon : business opportunities in an era of demographic change
1
The silver market phenomenon : marketing and innovation in the aging society
1
Unternehmensführung und Unternehmensberatung
1
Werbewoche : Fachmagazin für Werbung
1
Working papers / Harvard Business School, Division of Research
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Marketing-Kommunikation : der Beitrag der Agenturen
Käfer, Günter
;
Vieregge, Henning von
- In:
Handbuch Kommunikation : Grundlagen, innovative …
,
(pp. 1287-1302)
.
2009
Persistent link: https://www.econbiz.de/10003766287
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->