//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of brand management : an international journal"
~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Produktpiraterie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Purchase decision"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Produktpiraterie
Kaufentscheidung
17
Purchase decision
17
Consumer behaviour
7
Konsumentenverhalten
7
Luxury goods
7
Luxusgüter
7
Market research
6
Marktforschung
6
Brand image
5
Markenimage
5
Product counterfeiting
4
Bayes-Statistik
2
Bayesian inference
2
Brand management
2
Decision under uncertainty
2
Emotion
2
Entscheidung unter Unsicherheit
2
Markenführung
2
Marketing management
2
Marketingmanagement
2
Personality psychology
2
Persönlichkeitspsychologie
2
Salespeople
2
Verkaufspersonal
2
Adaptiveness
1
Advertising
1
Behavioral biases
1
Behavioral economics
1
Beziehungsmarketing
1
Bias
1
Brand
1
Brand loyalty
1
Cognition
1
Consumer attitudes
1
Consumer goods
1
Consumer motivation
1
Consumer psychology
1
Consumer purchase decision making
1
Cultural differences
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Baghi, Ilaria
1
Gabrielli, Veronica
1
Geiger-Oneto, Stephanie
1
Gelb, Betsy D.
1
Grappi, Silvia
1
Hennigs, Nadine
1
Hess, James D.
1
Klarmann, Christiane
1
Penz, Elfriede
1
Stöttinger, Barbara
1
Walker, Doug
1
Wiedmann, Klaus-Peter
1
more ...
less ...
Published in...
All
The journal of brand management : an international journal
Journal of the Academy of Marketing Science
Journal of advances in management research : JAMR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Marketing letters : a journal of research in marketing
1
Psychology & marketing
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
"Buying status" by choosing or rejecting luxury brands and their counterfeits
Geiger-Oneto, Stephanie
;
Gelb, Betsy D.
;
Walker, Doug
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
3
,
pp. 357-372
Persistent link: https://www.econbiz.de/10009747840
Saved in:
2
A comparison of the emotional and motivational aspects in the purchase of luxury products versus counterfeits
Penz, Elfriede
;
Stöttinger, Barbara
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 581-594
Persistent link: https://www.econbiz.de/10009568316
Saved in:
3
Does counterfeiting affect luxury customer-based brand equity?
Gabrielli, Veronica
;
Grappi, Silvia
;
Baghi, Ilaria
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 567-580
Persistent link: https://www.econbiz.de/10009568319
Saved in:
4
Luxury consumption in the trade-off between genuine and counterfeit goods : what are the consumers' underlying motives and value-based drivers?
Wiedmann, Klaus-Peter
;
Hennigs, Nadine
;
Klarmann, Christiane
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 544-566
Persistent link: https://www.econbiz.de/10009568323
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->