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~person:"Morwitz, Vicki G."
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Morwitz, Vicki G.
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of retailing
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Influence via comparison-driven self-evaluation and restoration : the case of the low-status influencer
Shalev, Edith
;
Morwitz, Vicki G.
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
),
pp. 31-47
Persistent link: https://www.econbiz.de/10010383379
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2
Influence via comparison-driven self-evaluation and restoration : the case of the low-status influencer
Shalev, Edith
;
Morwitz, Vicki G.
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
5
,
pp. 964-980
Persistent link: https://www.econbiz.de/10009501078
Saved in:
3
Europoly money : how do tourists convert foreign currencies to make spending decisions?
Raghubir, Priya
;
Morwitz, Vicki G.
;
Santana, Shelle
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 7-19
Persistent link: https://www.econbiz.de/10009513174
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