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person:"Sheth, Jagdish N."
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Consumer behaviour
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Qualitative Methode
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Qualitative method
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Sheth, Jagdish N.
Buber, Renate
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Cassell, Catherine
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Naderer, Gabriele
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Qualitative methods, Part III: subjective personal introspection
Holbrook, Morris B.
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2015
Persistent link: https://www.econbiz.de/10010505800
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Qualitative methods, Part II: symbolic consumer behavior or consumption symbolism
Holbrook, Morris B.
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2015
Persistent link: https://www.econbiz.de/10010505803
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Qualitative methods, Part I: interpretive approaches
Holbrook, Morris B.
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2015
Persistent link: https://www.econbiz.de/10010505806
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