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subject:"Consumer behaviour"
~type_genre:"Book section"
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Consumer behaviour
Gender studies
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Gendering theory in marketing and consumer research
4
Brick & mortar shopping in the 21st century
1
Consumer Australia : historical perspectives
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Social and environmental issues in advertising
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ECONIS (ZBW)
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Gendered reading of the body in the bed
Valtonen, Anu
;
Närvänen, Elina
- In:
Gendering theory in marketing and consumer research
,
(pp. 31-49)
.
2017
Persistent link: https://www.econbiz.de/10011610760
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2
Reframing gender and feminist knowledge construction in marketing and consumer research : missing feminisms and the case of men and masculinities
Hearn, Jeff
;
Hein, Wendy
- In:
Gendering theory in marketing and consumer research
,
(pp. 74-98)
.
2017
Persistent link: https://www.econbiz.de/10011610777
Saved in:
3
Masculinising domesticity : an investigation of men's domestic foodwork
Klasson, Marcus
;
Ulver, Sofia
- In:
Gendering theory in marketing and consumer research
,
(pp. 100-123)
.
2017
Persistent link: https://www.econbiz.de/10011610781
Saved in:
4
Consuming stress : exploring hidden dimensions of consumption-related strain at the intersection of gender and poverty
Hutton, Martina
- In:
Gendering theory in marketing and consumer research
,
(pp. 143-165)
.
2017
Persistent link: https://www.econbiz.de/10011610788
Saved in:
5
The effect of non-stereotypical gender role advertising on consumer evaluation
Chu, Kyounghee
;
Yi, Tu-hǔi
;
Kim, Ji Yoon
- In:
Social and environmental issues in advertising
,
(pp. 106-134)
.
2017
Persistent link: https://www.econbiz.de/10011591389
Saved in:
6
Glory boxes: female domestic consumption and material culture in Australia, 1930 - 1960
McFadzean, Moya
- In:
Consumer Australia : historical perspectives
,
(pp. 155-169)
.
2010
Persistent link: https://www.econbiz.de/10008909241
Saved in:
7
Exploring the link between masculinity and consumption
Zayer, Linda Tuncay
;
Otnes, Cele
- In:
Brick & mortar shopping in the 21st century
,
(pp. 153-169)
.
2008
Persistent link: https://www.econbiz.de/10003618197
Saved in:
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