//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Loyalty program"
~isPartOf:"Journal of marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Rabattgesetz"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Loyalty program
Rabatt
6
Rebate
6
Beziehungsmarketing
3
Preismanagement
3
Pricing strategy
3
Relationship marketing
3
Consumer behaviour
2
Konsumentenverhalten
2
Kundenbindungsprogramm
2
Low-cost strategy
2
Niedrigpreisstrategie
2
Sales promotion
2
USA
2
United States
2
Verkaufsförderung
2
Arbeitsverhalten
1
Börsenkurs
1
Customer satisfaction
1
Dienstleistungssektor
1
Gambling
1
Geschenk
1
Gifts
1
Glücksspiel
1
Kundenzufriedenheit
1
Preisdifferenzierung
1
Price discrimination
1
Selling
1
Service industry
1
Share price
1
Verkauf
1
Viral marketing
1
Virales Marketing
1
Work behaviour
1
cocreation
1
communal relationships
1
coupon redemption
1
customer participation
1
customer retention
1
digital coupons
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Bawa, Kapil
1
Cai, Fengyan
1
Dong, Beibei
1
Fang, Eric
1
Shoemaker, Robert W.
1
Zhuang, Mengzhou
1
Published in...
All
Journal of marketing
Journal of retailing and consumer services
7
Journal of retailing
4
NBER Working Paper
3
NBER working paper series
3
Working paper / National Bureau of Economic Research, Inc.
3
International journal of production economics
2
Journal of promotion management : JPM
2
Journal of revenue and pricing management
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Marketing science
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
American business law journal : the official publication of the American Business Law Association
1
American business review
1
Annals of tourism research : ATR ; a social sciences journal
1
Applied economics
1
Behavioral operations management in social networks
1
Betriebs-Berater : BB
1
CARESS working paper
1
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
1
Dienstleistungsmarketing : Impulse für Forschung und Management ; [Workshop Dienstleistungsmarketing im November 2003]
1
Discussion paper / Centre for Economic Policy Research
1
Discussion papers / Stanford Institute for Economic Policy Research
1
European journal of marketing : EJM
1
European journal of operational research : EJOR
1
Gabler Edition Wissenschaft / Marktorientiertes Management
1
Harvard Business School Marketing Research Paper
1
Information economics and policy : IEP
1
Information systems research : ISR
1
Interfaces : the INFORMS journal on the practice of operations research
1
International journal of industrial organization
1
International journal of production research
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of economics & business
1
Journal of hospitality marketing & management
1
Journal of the Academy of Marketing Science
1
Les essentiels
1
Marketing letters : a journal of research in marketing
1
Modellbasiertes Management : Konferenz für Wirtschafts- und Sozialkybernetik KyWi 2013 vom 4. bis 5. Juli 2013 in Bern
1
Pricing tactics, strategies, and outcomes ; Vol. 2
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
"We earned the coupon together" : the missing link of experience cocreation in shared coupons
Fang, Eric
;
Dong, Beibei
;
Zhuang, Mengzhou
;
Cai, Fengyan
- In:
Journal of marketing
87
(
2023
)
3
,
pp. 451-471
Persistent link: https://www.econbiz.de/10014245145
Saved in:
2
Analyzing incremental sales from a direct mail coupon promotion
Bawa, Kapil
- In:
Journal of marketing
53
(
1989
)
3
,
pp. 66-78
Persistent link: https://www.econbiz.de/10001069409
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->