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isPartOf:"Revue économique : revue bimestrielle"
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Broadcasting finance
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Hörfunkwerbung
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Radio advertising
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Rundfunkfinanzierung
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1982-1984
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Broadcast
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Bourreau, Marc
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Caro, Jean-Yves
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Revue économique : revue bimestrielle
Kampagnen, Kontakte, Konkurrenz : Potentiale der Radiowerbung
15
Journal of advertising research
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
The journal of media economics
6
Faculty & research / Insead : working paper series
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Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
5
European journal of marketing : EJM
4
Journal of marketing research : JMR
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Media-Perspektiven
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CESifo working papers
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Economics letters
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Ilmenauer Schriften zur Betriebswirtschaftslehre
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Interfaces : the INFORMS journal on the practice of operations research
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International journal of advertising : the quarterly review of marketing communications
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Journal of economics & management strategy : JEMS
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Journal of marketing
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Konsum und Verhalten
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The journal of consumer marketing
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Wissen schaf(f)t Werbung : [in Gedenken an Marianne Hammerl]
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Information economics and policy : IEP
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International journal of sport finance
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Journal of business research : JBR
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
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Journal of marketing communications
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Journal of the Academy of Marketing Science
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Marketing : ZFP ; journal of research and management
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NORD
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Report
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Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
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Schriften zu Marketing und Management
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Statens offentliga utredningar : SOU
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Working paper / Institut for Markedsøkonomi, Det Erhvervsøkonomiske Fakultet, Aarhus School of Business
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Working papers / Universitat Pompeu Fabra, Department of Economics and Business
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APSA 2009 Toronto Meeting Paper
1
Angewandte Medienforschung : Schriftenreihe für die Kommunikationswissenschaft
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L' impact de la suppression de la publicité sur les chaînes de télévision publiques
Bourreau, Marc
;
Grece, Christian
- In:
Revue économique : revue bimestrielle
62
(
2011
)
5
,
pp. 781-812
Persistent link: https://www.econbiz.de/10009305725
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2
Quelques repères sur les services publics de radio et télévision en Europe
Caro, Jean-Yves
- In:
Revue économique : revue bimestrielle
39
(
1988
)
3
,
pp. 573-586
Persistent link: https://www.econbiz.de/10001046613
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