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~isPartOf:"Urban events, place branding and promotion : place event marketing"
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Raumforschung und Raumordnung
Urban events, place branding and promotion : place event marketing
Journal of business research : JBR
17
Branded spaces : experience enactments and entanglements
13
Handbook on place branding and marketing
13
Journal of marketing management : MM
12
Tourism management : research, policies, practice
10
The journal of product & brand management
8
Marketing theory
7
StadtLandMarke : strategische Markenführung als Erfolgsfaktor im Location-Branding
7
The marketing review
7
International review on public and non-profit marketing
6
Journal of travel and tourism marketing
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Strategic place branding methodologies and theory for tourist attraction
6
SpringerLink / Bücher
5
The journal of brand management : an international journal
5
Beiträge von AbsolventInnen des MCI Tourismus zu Entrepreneurship, Marketing und Destinationsmanagement
4
Qualitative market research : an international journal
4
Springer eBook Collection
4
Standortwettbewerb und Tourismus : regionale Erfolgsstrategien
4
Studia / Polska Akademia Nauk, Komitet Przestrzennego Zagospodarowania Kraju
4
Advances in hospitality, tourism, and the services industry (AHTSI) book series
3
Bausteine der Regionalentwicklung
3
Brand research : [an outcome of the second International Conference on Brand Management]
3
Hamburger Schriften zur Marketingforschung
3
International journal of leisure and tourism marketing : IJLTM
3
International journal of wine business research : IJWBR
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Kongresse, Tagungen und Events : Potenziale, Strategien und Trends der Veranstaltungswirtschaft
3
Lebensqualität und Standortattraktivität : Kultur, Mobilität und regionale Marken als Erfolgfaktoren
3
Prace naukowe Uniwersytetu Ekonomicznego we Wrocławiu
3
Public management review
3
Schriften zur Raumordnung und Landesplanung
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
Africa journal of management
2
Annals of tourism research : ATR ; a social sciences journal
2
Arbeitsmaterialien zur Raumordnung und Raumplanung
2
Arbeitspapiere des Fachgebietes BWL, Marketing
2
Brands and branding
2
Brands and branding geographies
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1
The concept of place event marketing
Cudny, Waldemar
- In:
Urban events, place branding and promotion : place …
,
(pp. 1-24)
.
2020
Persistent link: https://www.econbiz.de/10012161170
Saved in:
2
Cultural promotion of place as "northern" space : the case of Umeå2014 - European Capital of Culture event
Appelblad, Håkan
- In:
Urban events, place branding and promotion : place …
,
(pp. 25-46)
.
2020
Persistent link: https://www.econbiz.de/10012161175
Saved in:
3
Branding authenticity : perceptions of La Patum de Berga, a complex place marketing event in Catalonia, Spain
Colombo, Alba
;
Cantó Milà, Natàlia
- In:
Urban events, place branding and promotion : place …
,
(pp. 47-62)
.
2020
Persistent link: https://www.econbiz.de/10012161182
Saved in:
4
Participatory cultural events and place attachment : a new path towards place branding?
Brokalaki, Zafeirenia
;
Comunian, Roberta
- In:
Urban events, place branding and promotion : place …
,
(pp. 63-85)
.
2020
Persistent link: https://www.econbiz.de/10012161186
Saved in:
5
Place branding through culture and arts events : cases from Eastern Canada
Jolliffe, Lee
;
Chesworth, Nancy
- In:
Urban events, place branding and promotion : place …
,
(pp. 105-123)
.
2020
Persistent link: https://www.econbiz.de/10012161205
Saved in:
6
Geographies and branding impacts of non-metropolitan music festivals in the Western Cape province of South Africa
Donaldson, Ronnie
;
Duckitt, Henry
- In:
Urban events, place branding and promotion : place …
,
(pp. 141-161)
.
2020
Persistent link: https://www.econbiz.de/10012161215
Saved in:
7
Standortbewertung mit Fuzzy Logic : ein neuer Weg der EDV-Unterstützung im kommunalen Standortmarketing
Wolfertz, Klaus
- In:
Raumforschung und Raumordnung
58
(
2000
)
4
,
pp. 288-296
Persistent link: https://www.econbiz.de/10001573221
Saved in:
8
Regionenmarketing im Kontext regionaler Entwicklungskonzepte
Mielke, Bernd
- In:
Raumforschung und Raumordnung
58
(
2000
)
4
,
pp. 317-325
Persistent link: https://www.econbiz.de/10001573363
Saved in:
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