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~person:"Fischer, Christina"
~person:"Kerr, Greg"
~subject:"United Arab Emirates"
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United Arab Emirates
Place marketing
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Branded spaces : experience enactments and entanglements
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The 4D model of place brand management
Balakrishnan, Melodena Stephens
;
Kerr, Greg
- In:
Branded spaces : experience enactments and entanglements
,
(pp. 31-42)
.
2013
Persistent link: https://www.econbiz.de/10010127222
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