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~isPartOf:"International journal of wine business research : IJWBR"
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International journal of wine business research : IJWBR
Brands and branding
Journal of business research : JBR
17
Branded spaces : experience enactments and entanglements
13
Handbook on place branding and marketing
13
Journal of marketing management : MM
12
Tourism management : research, policies, practice
10
The journal of product & brand management
8
Marketing theory
7
StadtLandMarke : strategische Markenführung als Erfolgsfaktor im Location-Branding
7
The marketing review
7
International review on public and non-profit marketing
6
Journal of travel and tourism marketing
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Strategic place branding methodologies and theory for tourist attraction
6
Urban events, place branding and promotion : place event marketing
6
SpringerLink / Bücher
5
The journal of brand management : an international journal
5
Beiträge von AbsolventInnen des MCI Tourismus zu Entrepreneurship, Marketing und Destinationsmanagement
4
Qualitative market research : an international journal
4
Springer eBook Collection
4
Standortwettbewerb und Tourismus : regionale Erfolgsstrategien
4
Advances in hospitality, tourism, and the services industry (AHTSI) book series
3
Bausteine der Regionalentwicklung
3
Brand research : [an outcome of the second International Conference on Brand Management]
3
International journal of leisure and tourism marketing : IJLTM
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Kongresse, Tagungen und Events : Potenziale, Strategien und Trends der Veranstaltungswirtschaft
3
Lebensqualität und Standortattraktivität : Kultur, Mobilität und regionale Marken als Erfolgfaktoren
3
Prace naukowe Uniwersytetu Ekonomicznego we Wrocławiu
3
Public management review
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Africa journal of management
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Annals of tourism research : ATR ; a social sciences journal
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Arbeitspapiere des Fachgebietes BWL, Marketing
2
Brands and branding geographies
2
Europäische Hochschulschriften / 5
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Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
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International journal of Indian culture and business management : IJICBM
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ECONIS (ZBW)
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1
New England Australia : what follows from regional status? ; a comparative, political economy approach
Grant, Bligh
;
Dollery, Brian
;
Hearfield, Colin
- In:
International journal of wine business research : IJWBR
23
(
2011
)
1
,
pp. 83-98
Persistent link: https://www.econbiz.de/10009008215
Saved in:
2
Auditing the identity of regional wine brands : the case of Swiss Merlot Ticino
Zamparini, Alessandra
;
Lurati, Francesco
;
Illia, Laura
- In:
International journal of wine business research : IJWBR
22
(
2010
)
4
,
pp. 386-405
Persistent link: https://www.econbiz.de/10008778596
Saved in:
3
Region of origin as choice factor : wine knowledge and wine tourism involvement influence
Famularo, Biagio
;
Bruwer, Johan
;
Li, Elton
- In:
International journal of wine business research : IJWBR
22
(
2010
)
4
,
pp. 362-385
Persistent link: https://www.econbiz.de/10008778599
Saved in:
4
Branding places and nations
Anholt, Simon
- In:
Brands and branding
,
(pp. 206-216)
.
2009
Persistent link: https://www.econbiz.de/10003829807
Saved in:
5
Branding places and nations
Anholt, Simon
- In:
Brands and branding
,
(pp. 213-226)
.
2004
Persistent link: https://www.econbiz.de/10002755112
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