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isPartOf:"The international journal of bank marketing : IJBM"
~subject:"Brand equity"
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Building company reputation and brand equity through CSR : the mediating role of trust
Fatma, Mobin
;
Rahman, Zillur
;
Khan, Imran
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
6
,
pp. 840-856
Persistent link: https://www.econbiz.de/10011456329
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