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~person:"Hyun, Sunghyup Sean"
~subject:"Brand image"
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Hyun, Sunghyup Sean
Jang, Soocheong
6
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International journal of hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
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ECONIS (ZBW)
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Image congruence and relationship quality in predicting switching intention : conspicuousness of product use as a moderator variable
Han, Heesup
;
Hyun, Sunghyup Sean
- In:
Journal of hospitality & tourism research : JHTR ; the …
37
(
2013
)
3
,
pp. 303-329
Persistent link: https://www.econbiz.de/10009785965
Saved in:
2
Creating a model of customer equity for chain restaurant brand formation
Hyun, Sunghyup Sean
- In:
International journal of hospitality management
28
(
2009
)
4
,
pp. 529-539
Persistent link: https://www.econbiz.de/10003875721
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