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~person:"Nishida, Mitsukuni"
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Nishida, Mitsukuni
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Journal of marketing research
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Threat of entry and organizational-form choice : the case of franchising in retailing
Nishida, Mitsukuni
;
Yang, Nathan
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 810-830
Persistent link: https://www.econbiz.de/10012271831
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