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~person:"Vaidyanathan, Ramnath"
~person:"Zielke, Stephan"
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Search: subject_exact:"Retail assortment"
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Retail assortment
12
Sortiment
12
Einzelhandel
8
Retail trade
8
Category Management
6
Category management
6
Beziehungsmarketing
2
Computer-assisted marketing
2
Consumer behaviour
2
IT-gestütztes Marketing
2
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2
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2
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2
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2
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2
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2
Assortment
1
Assortment reduction
1
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1
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1
E-commerce
1
Electronic Commerce
1
Estimation theory
1
Evolutionäre Algorithmen
1
Handel
1
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1
Lieferantenmanagement
1
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1
Market power
1
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1
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1
Multikanalvertrieb
1
Online retailing
1
Online-Handel
1
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1
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1
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1
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1
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11
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7
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4
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7
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5
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Vaidyanathan, Ramnath
Zielke, Stephan
Chernev, Alexander
10
Fisher, Marshall L.
8
Hübner, Alexander
8
Kök, A. Gürhan
7
Rudolph, Thomas
7
Rusmevichientong, Paat
7
Topaloğlu, Hüseyin
7
Gázquez-Abad, Juan Carlos
6
Martínez-López, Francisco J.
6
Martínez-de-Albéniz, Victor
6
Schlippenbach, Vanessa von
6
Schröder, Hendrik
6
Talebian, Masoud
6
Wang, Ruxian
6
Wiebach, Nicole
6
Argentesi, Elena
5
Broniarczyk, Susan M.
5
Buccirossi, Paolo
5
Cervone, Roberto
5
Draganska, Michaela
5
Duso, Tomaso
5
Gijsbrechts, Els
5
Hildebrandt, Lutz
5
Kahn, Barbara E.
5
Knuff, Marc
5
Marrazzo, Alessia
5
Olbrich, Rainer
5
Thomadsen, Raphael
5
Verhoef, Peter C.
5
Battenfeld, Dirk
4
Bernstein, Fernando
4
Brambilla, Irene
4
Buhr, Carl-Christian
4
Diehl, Kristin
4
Duan, Yongrui
4
Fornari, Daniele
4
Fornari, Edoardo
4
Grandi, Sebastiano
4
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Marketing : ZFP ; journal of research and management
2
Retail supply chain management : quantitative models and empirical studies
2
Faculty research papers / The Fuqua School of Business, Duke University
1
Handbuch Handel : Strategien - Perspektiven - internationaler Wettbewerb
1
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of production economics
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
The international review of retail, distribution and consumer research
1
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ECONIS (ZBW)
12
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12
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1
Market dominance or product cost advantage : retail power impacts on assortment decisions
Alibeiki, Hedayat
;
Li, Shanling
;
Vaidyanathan, Ramnath
- In:
International journal of production economics
222
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012233051
Saved in:
2
The effects of multi-channel assortment integration on customer confusion
Bertrandie, Laura
;
Zielke, Stephan
- In:
The international review of retail, distribution and …
27
(
2017
)
5
,
pp. 437-449
Persistent link: https://www.econbiz.de/10011853896
Saved in:
3
Assortment planning : review of literature and industry practice
Kök, A. Gürhan
;
Fisher, Marshall L.
;
Vaidyanathan, Ramnath
- In:
Retail supply chain management : quantitative models …
,
(pp. 175-236)
.
2015
Persistent link: https://www.econbiz.de/10010529470
Saved in:
4
A demand estimation procedure for retail assortment optimization with results from implementations
Fisher, Marshall L.
;
Vaidyanathan, Ramnath
- In:
Management science : journal of the Institute for …
60
(
2014
)
10
,
pp. 2401-2415
Persistent link: https://www.econbiz.de/10010461884
Saved in:
5
Das Richtige auf Lager haben
Fisher, Marshall L.
;
Vaidyanathan, Ramnath
- In:
Harvard-Business-Manager : das Wissen der Besten
35
(
2013
)
2
,
pp. 58-71
Persistent link: https://www.econbiz.de/10009687122
Saved in:
6
Assortment planning : review of literature and industry practice
Kök, A. Gürhan
(
contributor
); …
-
2006
-
Rev. November 2006
Persistent link: https://www.econbiz.de/10003768644
Saved in:
7
Which products should you stock? : a new technique to help retailers improve assortment planning
Fisher, Marshall L.
;
Vaidyanathan, Ramnath
- In:
Harvard business review : HBR
90
(
2012
)
11
,
pp. 108-118
Persistent link: https://www.econbiz.de/10009665405
Saved in:
8
Sortimentspolitik
Zielke, Stephan
- In:
Handbuch Handel : Strategien - Perspektiven - …
,
(pp. 507-526)
.
2012
Persistent link: https://www.econbiz.de/10009737998
Saved in:
9
Assortment planning : review of literature and industry practice
Kök, A.Gürhan
;
Fisher, Marshall L.
;
Vaidyanathan, Ramnath
- In:
Retail supply chain management : quantitative models …
,
(pp. 99-153)
.
2008
Persistent link: https://www.econbiz.de/10003773760
Saved in:
10
Category Management
Müller-Hagedorn, Lothar
;
Zielke, Stephan
- In:
Handbuch Produktmanagement : Strategieentwicklung - …
,
(pp. 915-939)
.
2007
Persistent link: https://www.econbiz.de/10003511278
Saved in:
11
Regalmanagement mit Hilfe evolutionärer Algorithmen : ein Ansatz zur Optimierung der Warenplatzierung unter Berücksichtigung preis- und sortimentspolitischer Interdependenzen
Zielke, Stephan
- In:
Marketing : ZFP ; journal of research and management
25
(
2003
)
4
,
pp. 243-255
Persistent link: https://www.econbiz.de/10001825858
Saved in:
12
Kundengerechte Sortimentsgliederungen am Point of Sale : Ansätze zur Erhebung kognitiver Strukturen als Richtgrößen für Warenplatzierung und Category Management
Zielke, Stephan
- In:
Marketing : ZFP ; journal of research and management
23
(
2001
)
2
,
pp. 100-116
Persistent link: https://www.econbiz.de/10001635677
Saved in:
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