//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Return on investment"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Return on Investment
2
Return on investment
2
Bausparkasse Schwäbisch Hall
1
Brand
1
Deutschland
1
Erfolgsfaktor
1
Financial services
1
Finanzdienstleistung
1
Germany
1
Markenartikel
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Strategic management
1
Strategisches Management
1
Success factor
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Case study
1
Fallstudie
1
Language
All
German
2
Author
All
Feldmann, Klaus
1
Grözinger, Roland
1
Müller, Wendelin
1
Published in...
All
Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
Managerial Finance
25
IMF Working Papers
22
Industrial and Commercial Training
14
NBER working paper series
14
ROI in action casebook
14
Working paper / National Bureau of Economic Research, Inc.
14
NBER Working Paper
13
SpringerLink / Bücher
11
The Bottom Line
11
The ROI of pricing : measuring the impact and making the business case
11
Strategic Direction
10
IMF Staff Country Reports
9
Journal of Property Investment & Finance
8
Nonprofit management & leadership
8
Discussion Paper / Tilburg University, Center for Economic Research
7
Journal of advertising research
7
Pfeiffer essential resources for training and HR professionals
7
Discussion paper / Centre for Economic Policy Research
6
Human Resource Management International Digest
6
Journal of Economic Studies
6
Measuring ROI in employee relations and compliance : case studies in diversity and inclusion, engagement, compliance, and flexible working arrangements
6
Policy research working paper : WPS
6
Strategy & Leadership
6
An essential knowledge resource
5
Human resource management practices : assessing added value
5
Journal of Communication Management
5
Journal of marketing
5
Review of Accounting and Finance
5
The journal of real estate research
5
The profit impact of marketing strategy project : retrospect and prospects
5
Working papers / Harvard Business School, Division of Research
5
CESifo working papers
4
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
4
Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
4
Harvard business review : HBR
4
Integrated brand marketing and measuring returns
4
International Journal of Electronic Finance
4
Journal of banking & finance
4
Journal of business ethics : JOBE
4
Journal of communication management : an international journal
4
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Repositionierung des Marketing : von der funktionalen Programmatik zur ganzheitlichen Managementaufgabe
Müller, Wendelin
- In:
Die neue Macht des Marketing : wie Sie Ihr Unternehmen …
,
(pp. 231-246)
.
2007
Persistent link: https://www.econbiz.de/10003595116
Saved in:
2
Geldvernichtungsmaschine Marke? : Maximierung des Return on Brand Investment am Beispiel der Finanzdienstleistungsmarken
Feldmann, Klaus
;
Grözinger, Roland
- In:
Die neue Macht des Marketing : wie Sie Ihr Unternehmen …
,
(pp. 247-265)
.
2007
Persistent link: https://www.econbiz.de/10003595128
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->