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~subject:"IT-gestütztes Marketing"
~subject:"Beziehungsmarketing"
~person:"Jridi, Kaouther"
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IT-gestütztes Marketing
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Jridi, Kaouther
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Handbook of research on information management for effective logistics and supply chains
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The SCM, CRM information system, and KM - an integrating theoretical view : the case of sales force automation
Jridi, Kaouther
;
Jaziri-Bouagina, Dhouha
;
Triki, Abdelfattah
- In:
Handbook of research on information management for …
,
(pp. 239-254)
.
2017
Persistent link: https://www.econbiz.de/10011565286
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