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Aktuelle Aspekte in der Dienstleistungsforschung : [im November 2013 fand an der Ludwig-Maximilians-Universität München der 17. Workshop Dienstleistungsmarketing statt, der vom Institut für Marketing ausgerichtet wurde]
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Alternative mechanisms guiding salespersons' ambidextrous product selling
Borgh, Michel van der
;
Jong, Ad de
;
Nijssen, E. J.
- In:
British journal of management : BJM
28
(
2017
)
2
,
pp. 331-353
Persistent link: https://www.econbiz.de/10011684401
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