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Strategic sales organizations : transformation challenges and facilitators within the sales-marketing interface
Malshe, Avinash
- In:
Strategic sales and strategic marketing
,
(pp. 83-101)
.
2011
Persistent link: https://www.econbiz.de/10008798055
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The strategic role of the salesforce in developing customer satisfaction across the relationship lifecycle
Jap, Sandy D.
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2009
Persistent link: https://www.econbiz.de/10003836363
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