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~subject:"Vertrieb"
~isPartOf:"Schriften zum innovativen Marketing"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Unternehmenssteuerung in der produzierenden Industrie : Konzepte und Best Practices
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Euro Key Account Management : konzeptionelle und organisatorische Gestaltung des Vertriebsmanagements im Konsumgütergeschäft mit internationalen Key Accounts
Brielmaier, Andreas
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1998
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