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subject:"Management control"
~type_genre:"Thesis"
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Search: subject_exact:"Schlüsselkundenmanagement"
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Management control
Key account management
39
Key-Account-Management
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Kundengruppenmanagement
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Lieferantenmanagement
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Internationales Marketing
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German
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Baguhl, Olaf
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Wellhöfer, Alexander
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Welling, Michael
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Arbeitsbericht / Institut für Unternehmensführung und Unternehmensforschung, Ruhr-Universität Bochum
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Controlling
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Schriftenreihe Schriften zum betrieblichen Rechnungswesen und Controlling
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ECONIS (ZBW)
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Aufgaben und Instrumente des Key-Account-Controllings in der Konsumgüterindustrie
Wellhöfer, Alexander
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2010
Persistent link: https://www.econbiz.de/10003968850
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Key-Account-Controlling im Marketing für Industriegüter
Baguhl, Olaf
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2004
Persistent link: https://www.econbiz.de/10002102956
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Möglichkeiten und Grenzen einer geschäftsbeziehungsorientierten Deckungsbeitragsrechnung
Welling, Michael
-
1999
Persistent link: https://www.econbiz.de/10013328520
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