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~isPartOf:"Journal of marketing management : MM"
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Rich descriptions : evoking informant self-reflexivity in marketing and consumer research
Takhar-Lail, Amandeep
;
Chitakunye, Pepukayi
- In:
Journal of marketing management : MM
28
(
2012
)
7/8
,
pp. 912-935
Persistent link: https://www.econbiz.de/10009576999
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Special issue: Academy of Marketing Early Career Researcher
Reynolds, Nina
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009577016
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