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isPartOf:"E-marketing ; Vol. 2"
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Internet marketing
13
Online-Marketing
13
KMU
4
SME
4
Social Web
3
Social web
3
Business model
2
Consumer behaviour
2
Geschäftsmodell
2
Großbritannien
2
Innovation adoption
2
Innovation diffusion
2
Innovationsakzeptanz
2
Innovationsdiffusion
2
Konsumentenverhalten
2
Online retailing
2
Online-Handel
2
United Kingdom
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Academic library
1
Advertising media
1
Africa
1
Afrika
1
Confidence
1
Consumer protection
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Data protection
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Datenschutz
1
Dienstleistungsmarketing
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Distance learning
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E-commerce
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EU countries
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EU-Staaten
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Egypt
1
Electronic Commerce
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Ethik
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Fernunterricht
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El-Gohary, Hatem
3
Brown, Ruth E.
1
D'Andrea, Alessia
1
Doiron, Daniel John
1
Ferri, Fernando
1
Fukuhawa, Kyoko
1
Grifoni, Patrizia
1
Ispir, N. Bilge
1
Kim, Dan J.
1
Ogola, Sylvia A.
1
Otike, Japhet
1
Rajala, Risto
1
Rodrigues, Dário de Oliveira
1
Salo, Jari
1
Trueman, Myfanwy
1
Tuunanen, Tuure
1
Tzoulia, Eleni
1
Westerlund, Mika
1
Yang, T. Andrew
1
Özdemir, Erkan
1
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E-marketing ; Vol. 2
Journal of business research : JBR
320
International journal of internet marketing and advertising : IJIMA
199
Journal of retailing and consumer services
182
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
132
International journal of advertising : the review of marketing communications
119
Journal of marketing communications
115
Journal of advertising research
114
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
106
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
105
SpringerLink / Bücher
97
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
Information systems research : ISR
86
International journal of hospitality management
86
International journal of electronic marketing and retailing : IJEMR
84
Management science : journal of the Institute for Operations Research and the Management Sciences
84
Journal of promotion management : innovations in planning and applied research
78
Journal of internet commerce
77
Tourism management : research, policies, practice
76
Technological forecasting & social change : an international journal
73
Industrial marketing management : the international journal for industrial and high-tech firms
69
Electronic commerce research
65
International journal of advertising : the quarterly review of marketing communications
65
Springer eBook Collection
64
International journal of technology marketing : IJTMkt
63
Cogent business & management
61
Journal of management information systems : JMIS
60
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
59
Business horizons
57
Psychology & marketing
56
Journal of promotion management : JPM
55
Marketing intelligence & planning
55
The journal of product & brand management
55
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
54
Journal of marketing
52
Journal of travel and tourism marketing
50
International journal of business information systems : IJBIS
49
Journal of electronic commerce research : JECR
49
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
47
International journal of e-business research : an official publication of the Information Resources Management Association
46
Journal of marketing management : MM
46
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ECONIS (ZBW)
13
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1
Expanding TAM and IDT to understand the adoption of e-marketing by small business enterprises : an empirical investigation
El-Gohary, Hatem
-
2012
Persistent link: https://www.econbiz.de/10009575184
Saved in:
2
Understanding the factors affecting the adoption of e-marketing by small business enterprises
El-Gohary, Hatem
;
Trueman, Myfanwy
;
Fukuhawa, Kyoko
-
2012
Persistent link: https://www.econbiz.de/10009575185
Saved in:
3
The influence of content and trust on consumers' intention to accept mobile advertisements
Westerlund, Mika
;
Rajala, Risto
;
Tuunanen, Tuure
;
Salo, Jari
-
2012
Persistent link: https://www.econbiz.de/10009575191
Saved in:
4
Internet marketing and SMEs
Doiron, Daniel John
-
2012
Persistent link: https://www.econbiz.de/10009575193
Saved in:
5
A comparative analysis of online social networking sites and their business models
Yang, T. Andrew
;
Kim, Dan J.
-
2012
Persistent link: https://www.econbiz.de/10009575195
Saved in:
6
Cyberethics of business social networking
Rodrigues, Dário de Oliveira
-
2012
Persistent link: https://www.econbiz.de/10009575203
Saved in:
7
Gender and e-marketing : the role of gender differences in online purchasing behaviors
Özdemir, Erkan
-
2012
Persistent link: https://www.econbiz.de/10009575206
Saved in:
8
Citizen marketing
Brown, Ruth E.
-
2012
Persistent link: https://www.econbiz.de/10009575208
Saved in:
9
A business model framework for Second Life
D'Andrea, Alessia
;
Ferri, Fernando
;
Grifoni, Patrizia
-
2012
Persistent link: https://www.econbiz.de/10009575213
Saved in:
10
Online advertising in relation to medicinal products and health related services : data and consumer protection issues
Tzoulia, Eleni
-
2012
Persistent link: https://www.econbiz.de/10009575217
Saved in:
11
Strategies for marketing an academic library in an African setting
Ogola, Sylvia A.
;
Otike, Japhet
-
2012
Persistent link: https://www.econbiz.de/10009575223
Saved in:
12
Exploring e-marketing practices as tool for globalisation by Egyptian SBEs
El-Gohary, Hatem
-
2012
Persistent link: https://www.econbiz.de/10009575228
Saved in:
13
Ad avoidance and distance education marketing : how ad avoidance can affect distance education advertising
Ispir, N. Bilge
-
2012
Persistent link: https://www.econbiz.de/10009575231
Saved in:
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