//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Advertising"
~person:"Gross, Michelle"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Selbstmedikationsmittel"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Advertising
Advertising effects
1
Cognition
1
Comparison
1
Computerspiel
1
Direct marketing
1
Direktmarketing
1
Kognition
1
OTC pharmaceuticals
1
Rezeptfreies Arzneimittel
1
Vergleich
1
Video game
1
Website
1
Werbewirkung
1
Werbung
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Gross, Michelle
Cawley, John
3
Eisenberg, Matthew
3
Huh, Jisu
3
Avery, Rosemary J.
2
DeLorme, Denise E.
2
Reid, Leonard N.
2
An, Soontae
1
Avery, Rosemary
1
Diehl, Sandra
1
Koinig, Isabell
1
Lueck, Jennifer
1
Mueller, Barbara
1
Suzuki-Lambrecht, Yoshikazu
1
more ...
less ...
Published in...
All
Journal of advertising : official publication of the American Academy of Advertising
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Presentation matters : comparison of cognitive effects of DTC prescription drug advergames, websites, and print ads
Huh, Jisu
;
Suzuki-Lambrecht, Yoshikazu
;
Lueck, Jennifer
; …
- In:
Journal of advertising : official publication of the …
44
(
2015
)
4
,
pp. 360-374
Persistent link: https://www.econbiz.de/10011410179
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->