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~subject:"Konsumentenverhalten"
~isPartOf:"Journal of business research : JBR"
~person:"Lin, Yu-fang"
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Self-construal and regulatory focus influences on persuasion : the moderating role of perceived risk
Lin, Ying-ching
;
Chang, Chiu-chi Angela
;
Lin, Yu-fang
- In:
Journal of business research : JBR
65
(
2012
)
8
,
pp. 1152-1159
Persistent link: https://www.econbiz.de/10009562067
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