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type_genre:"Case study"
~subject:"Supplier relationship management"
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Supplier relationship management
Verkauf
27
Selling
25
Erfolgsfaktor
4
Marketing
4
Success factor
4
Lieferantenmanagement
3
Salespeople
3
Verkaufspersonal
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2006-2007
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Finch, John H.
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Geiger, Susi
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Kujala, Jaakko
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Levitt, Raymond E.
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Plötner, Olaf
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Spekman, Robert E.
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Turkulainen, Virpi
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Industrial marketing management : the international journal for industrial and high-tech firms
1
The journal of personal selling & sales management : JPSSM
1
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ECONIS (ZBW)
3
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Organizing in the context of global project-based firm : the case of sales-operations interface
Turkulainen, Virpi
;
Kujala, Jaakko
;
Artto, Karlos
; …
- In:
Industrial marketing management : the international …
42
(
2013
)
2
,
pp. 223-233
Persistent link: https://www.econbiz.de/10009734944
Saved in:
2
Buyer-seller interactions in mature industrial markets : blurring the relational-transactional selling dichotomy
Geiger, Susi
;
Finch, John H.
- In:
The journal of personal selling & sales management : JPSSM
31
(
2011
)
3
,
pp. 255-268
Persistent link: https://www.econbiz.de/10009270843
Saved in:
3
Bringing technology to market: trends, cases, solutions
Plötner, Olaf
(
ed.
);
Spekman, Robert E.
(
contributor
)
-
2007
-
1. ed.
Persistent link: https://www.econbiz.de/10003399618
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