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type_genre:"Case study"
~type_genre:"Sammelwerk"
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
The journal of personal selling & sales management : JPSSM
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Industrial marketing management : the international journal for industrial and high-tech firms
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Proceedings series / American Marketing Association
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing
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Socio-economic intervention in organizations : the intervener-researcher and the SEAM approach to organizational analysis
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Special issue: Sales force management in sport
Irwin, Richard L.
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contributor
)
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2011
Persistent link: https://www.econbiz.de/10009297104
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