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Research in consumer behavior
Marketing theory
International journal of market research : JMRS ; the journal of the Market Research Society
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Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
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South Asian journal of marketing
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Springer eBook Collection / Business and Economics
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The evolution of brands : from signals of quality to storehouses of trust
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Young consumers : insight and ideas for responsible marketers
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Chaosmosis : French thought styles and the possible reactivation of consumer culture theory
Heilbrunn, Benoît
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2015
Persistent link: https://www.econbiz.de/10011657450
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2
Of gates and doors : a critical reflection on agency
Fernandez, Karen V.
-
2015
Persistent link: https://www.econbiz.de/10011657495
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3
A semiotic analysis of consumer-generated antibranding
Kucuk, S. Umit
- In:
Marketing theory
15
(
2015
)
2
,
pp. 243-264
Persistent link: https://www.econbiz.de/10011494620
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