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subject:"Italy"
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Italy
SME marketing
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Italian
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Guercini, Simone
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Antonelli, Gervasio
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Viganò, Elena
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Piccola impresa
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Journal of research in marketing and entrepreneurship : JRME
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ECONIS (ZBW)
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Il ruolo dei marchi di qualità dell' Unione Europea nelle strategie competitive delle piccole e medie imprese agrolimentari Italiane
Antonelli, Gervasio
;
Viganò, Elena
- In:
Piccola impresa
(
2012
)
3
,
pp. 31-47
Persistent link: https://www.econbiz.de/10009733121
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2
Processi euristici e marketing imprenditoriale
Guercini, Simone
- In:
Piccola impresa
(
2012
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10009733122
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3
New approaches to heuristic processes and entrepreneurial cognition of the market
Guercini, Simone
- In:
Journal of research in marketing and entrepreneurship : JRME
14
(
2012
)
2
,
pp. 199-213
Persistent link: https://www.econbiz.de/10009758861
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