//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Contemporary issues in social marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Social Marketing"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Social Marketing
11
Social marketing
11
Australia
2
Australien
2
Gesundheitsrisiko
2
Gesundheitsvorsorge
2
Health risk
2
Preventive care
2
Public opinion
2
Öffentliche Meinung
2
Ablauf
1
Behaviour
1
Betriebliche Kennzahl
1
Body weight
1
Climate change
1
Consumer behaviour
1
Dienstleistung
1
Economic ethics
1
Energieeinsparung
1
Energiekonsum
1
Energy conservation
1
Energy consumption
1
Financial ratio
1
Gesellschaftliches Bewusstsein
1
Großbritannien
1
Impfung
1
Jugendliche
1
Klimawandel
1
Konsumentenverhalten
1
Körpergewicht
1
Marketing theory
1
Marketingtheorie
1
Nachhaltige Entwicklung
1
Nachhaltigkeit
1
Natural sciences
1
Naturwissenschaft
1
Performance measurement
1
Performance-Messung
1
Process
1
Services
1
more ...
less ...
Type of publication
All
Article
11
Type of publication (narrower categories)
All
Aufsatz im Buch
11
Book section
11
Language
All
English
11
Author
All
Arli, Denni
1
Carins, Julia
1
Case, Peter
1
Cox, Damian
1
Deshpande, Sameer
1
Dietrich, Timo
1
Domegan, Christine
1
Eagle, Lynne C.
1
French, Jeff
1
Gallegos, Danielle
1
Hamilton, Robyn
1
Harries, Tim
1
Holden, Stephen S.
1
Härtel, Charmine E. J.
1
Kubacki, Krzysztof
1
Lafreniere, Katherine C.
1
Leo, Cheryl
1
Low, David R.
1
Lowry, Ray
1
McHugh, Patricia
1
Meaton, Julia
1
Palmer, Janet
1
Previte, Josephine
1
Rettie, Ruth
1
Robinson-Maynard, Audrey
1
Rundle-Thiele, Sharyn
1
Russell-Bennett, Rebekah
1
Schuster, Lisa
1
Smith, Geoff
1
Studley, Matt
1
Szablewska, Natalia
1
Weir, Lisa
1
Williams, Jo
1
more ...
less ...
Published in...
All
Contemporary issues in social marketing
Journal of Social Marketing
92
Journal of social marketing : JSOCM
44
Apas Papers
42
International review on public and non-profit marketing
39
Journal of business research : JBR
37
Journal of nonprofit & public sector marketing
34
Health marketing quarterly
33
Journal of marketing management : MM
32
The SAGE handbook of social marketing
25
International journal of nonprofit and voluntary sector marketing
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
Social marketing and behaviour change : models, theory and applications
15
Australasian marketing journal
14
European journal of marketing : EJM
14
Journal of advertising : official publication of the American Academy of Advertising
14
Social marketing for public health : global trends and success stories
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Macro-social marketing insights : systems thinking for wicked problems
13
Working paper / National Bureau of Economic Research, Inc.
12
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
European Journal of Marketing
10
International Review on Public and Nonprofit Marketing
10
SpringerLink / Bücher
10
Strategic Direction
10
International journal of nonprofit & voluntary sector marketing
9
Stakeholder involvement in social marketing : challenges and approaches to engagement
9
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
Journal of macromarketing
8
Europäische Hochschulschriften / 5
7
Journal of business ethics : JOBE
7
Journal of consumer behaviour : an international research review
7
Journal of marketing communications
7
Marketing Intelligence & Planning
7
NBER Working Paper
7
NBER working paper series
7
The Sage library in marketing
7
The journal of services marketing
7
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
11
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
From the periphery to the core : embedding social marketing in the strategic DNA of all social programmes
French, Jeff
- In:
Contemporary issues in social marketing
,
(pp. 6-20)
.
2013
Persistent link: https://www.econbiz.de/10011431898
Saved in:
2
Challenges facing behaviour change interventions : a social marketing perspective on communicating sustainability and climate change science
Eagle, Lynne C.
;
Case, Peter
;
Low, David R.
- In:
Contemporary issues in social marketing
,
(pp. 21-40)
.
2013
Persistent link: https://www.econbiz.de/10011431900
Saved in:
3
Identifying key criteria as predictors of success in social marketing : establishing an evaluation template and grid (ETG)
Robinson-Maynard, Audrey
;
Meaton, Julia
;
Lowry, Ray
- In:
Contemporary issues in social marketing
,
(pp. 41-58)
.
2013
Persistent link: https://www.econbiz.de/10011431907
Saved in:
4
Social marketing : immunizing against unethical practice
Holden, Stephen S.
;
Cox, Damian
- In:
Contemporary issues in social marketing
,
(pp. 59-75)
.
2013
Persistent link: https://www.econbiz.de/10011431909
Saved in:
5
From reductionism to holism : how social marketing captures the bigger picture through collaborative system indicators
McHugh, Patricia
;
Domegan, Christine
- In:
Contemporary issues in social marketing
,
(pp. 78-94)
.
2013
Persistent link: https://www.econbiz.de/10011431910
Saved in:
6
Decision framing and the role of commitment in social choice : implications for social marketing and communications
Lafreniere, Katherine C.
;
Deshpande, Sameer
- In:
Contemporary issues in social marketing
,
(pp. 95-110)
.
2013
Persistent link: https://www.econbiz.de/10011431912
Saved in:
7
A services approach to social marketing programs
Russell-Bennett, Rebekah
;
Previte, Josephine
;
Gallegos, …
- In:
Contemporary issues in social marketing
,
(pp. 111-140)
.
2013
Persistent link: https://www.econbiz.de/10011431916
Saved in:
8
Maintaining behavioural change in social marketing : exploring drivers of repeat use of services instrumental to social goals
Schuster, Lisa
- In:
Contemporary issues in social marketing
,
(pp. 141-156)
.
2013
Persistent link: https://www.econbiz.de/10011431927
Saved in:
9
Is social norms marketing effective? : a case study in domestic electricity consumption
Harries, Tim
;
Rettie, Ruth
;
Studley, Matt
- In:
Contemporary issues in social marketing
,
(pp. 158-172)
.
2013
Persistent link: https://www.econbiz.de/10011431933
Saved in:
10
OPAL: using a social marketing approach to reducing childhood obesity
Weir, Lisa
;
Williams, Jo
- In:
Contemporary issues in social marketing
,
(pp. 173-194)
.
2013
Persistent link: https://www.econbiz.de/10011431934
Saved in:
11
Social marketing : current issues and future challenges
Rundle-Thiele, Sharyn
;
Kubacki, Krzysztof
;
Leo, Cheryl
; …
- In:
Contemporary issues in social marketing
,
(pp. 216-237)
.
2013
Persistent link: https://www.econbiz.de/10011431940
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->