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~isPartOf:"European journal of marketing : EJM"
~subject:"Konsumentenverhalten"
~person:"Lings, Ian N."
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Konsumentenverhalten
Consumer acceptance
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Consumer behaviour
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Innovation adoption
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Innovationsakzeptanz
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Jugendliche
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Mental disorder
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Psychische Krankheit
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Selbstbedienung
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Consumer acceptance of m-wellbeing services : a social marketing perspective
Schuster, Lisa Natalie
;
Drennan, Judy
;
Lings, Ian N.
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1439-1457
Persistent link: https://www.econbiz.de/10010189527
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