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isPartOf:"Journal of business research : JBR"
~person:"Casaló, Luis V."
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Casaló, Luis V.
Filieri, Raffaele
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Journal of business research : JBR
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International journal of electronic commerce : IJEC
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International journal of electronic marketing and retailing : IJEMR
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ECONIS (ZBW)
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Be creative, my friend! : engaging users on Instagram by promoting positive emotions
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
130
(
2021
),
pp. 416-425
Persistent link: https://www.econbiz.de/10012544844
Saved in:
2
Influencers on Instagram : antedecents and consequences of opinion leadership
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 510-519
Persistent link: https://www.econbiz.de/10012287955
Saved in:
3
Avoiding the dark side of positive online consumer reviews : enhancing reviews' usefulness for high risk-averse travelers
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1829-1835
Persistent link: https://www.econbiz.de/10011384129
Saved in:
4
New members' integration : key factor of success in online travel communities
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of business research : JBR
66
(
2013
)
6
,
pp. 706-710
Persistent link: https://www.econbiz.de/10009739967
Saved in:
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