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~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Electronic commerce research"
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Journal of consumer behaviour : an international research review
Electronic commerce research
HMD : Praxis der Wirtschaftsinformatik
16
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
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Social Branding : Strategien - Praxisbeispiele - Perspektiven
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Handbook of research on integrating social media into strategic marketing
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Corporate social responsibility in the digital age
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Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
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Analyzing the strategic role of social networking in firm growth and productivity
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Entrepreneurship marketing : principles and practice of SME marketing
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Reconnecting with the past in social media : the moderating role of social influence in nostalgia marketing on Pinterest
Youn, Seounmi
;
Jin, Seunga Venus
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
6
,
pp. 565-576
Persistent link: https://www.econbiz.de/10011815001
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