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~isPartOf:"The journal of brand management : an international journal"
~type_genre:"Collection of articles of several authors"
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The journal of brand management : an international journal
Premier reference source
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Lecture notes in business information processing : LNBIP
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Critical explorations
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Journal of universal computer science
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Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration
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International journal of networking and virtual organisations : IJNVO
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Europäische Kulturen in der Wirtschaftskommunikation
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International journal of technology marketing : IJTMkt
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International journal of advertising : the quarterly review of marketing communications
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Journal of consumer behaviour : an international research review
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Journal of organizational computing and electronic commerce
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of vacation marketing : an international journal
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Special issue: Digital and virtual world research on brands and marketing development
2011
Persistent link: https://www.econbiz.de/10009373422
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